Founded in 1990 with a firm commitment to provide the best quality products to enhance our customers' lives, Best World Lifestyle (BWL) has since evolved into one of the most prominent names in the health and wellness industry. As a trusted direct selling company, we aim to provide every individual with premium quality products, the finest entrepreneurial platform and a cohesive corporate culture that would aid them in realizing their hopes for a better future.
Today, BWL has developed a tremendously extensive network in Singapore, Malaysia, Indonesia, Thailand, Hong Kong, Taiwan, Brunei, China, Australia and Vietnam. With more partners joining us everyday, we are poised for unlimited growth in the global arena.
Best World International, BWL's parent company, is listed on the Singapore Stock Exchange as of 8 July 2004.
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The first Regional Center of Best World International in Vietnam. |
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Regional Center in Ho Chi Minh City plays an important role to expanding in Asean. |
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Eagerly contributing to nurture new generation of Vietnamese distributors. |
Ho Chi Minh City, Vietnam, 18th December 2010 – BWL, a Singapore-based direct selling company specializing in the distribution of exclusive lines of beauty, health and lifestyle products through its regional direct selling network which spans 21 countries, today announces the official the opening of its flagship showroom & training centre in the city of Ho Chi Minh. Otherwise known as a Regional Centre (RC), the new centre in Ho Chi Minh represents BWL’s 10th RC in Asia and its first in the Vietnam.
As a regional consumer brand, BWL had won multiple accolades since 2004. The more recent achievements include the coveted CitiBusiness Regional Brand Award in 2009 and the Inaugural Business SuperBrands Award last week in Singapore.
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On the decision why the RC was set up in Ho Chi Minh, Dr. Dora Hoan, Group CEO of Best World commented, “Since the late 80’s, Vietnam has undergone drastic changes, which puts it today as one of the world’s fastest growing economies in the region. Rapid foreign direct investments inflows have also fuelled the economy, invariably raising consumers’ sophistication and changing buying behaviors. Being the largest and the most cosmopolitan city in Vietnam, Ho Chi Minh became a natural choice for us when our partner company Vista Link decides to set up BWL’s first RC. The young and vibrant people within the organization exhibit great entrepreneurial spirit and we are honored to be able to work with them.”
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| “BWL is optimistic of the Vietnam market. Moving forward, we expect the demand for BWL’s products and services to increase and expects to establish another RC in Hanoi in the next 12 to 18 months. Vietnam is not only an exciting market but also serve as a strategic gateway to the rest of Indochina”, Dora Hoan also added. |
| Dr. Doreen Tan, Chairman of Best World further commented, “To achieve its purpose, the RC shall not only be a showcase of BWL range of products. We have equipped the centre with SkinStudio, a state-of-art technology for efficient but comprehensive skin analysis, which we anticipate will generate great interest from the market. In addition, we also have a well-equipped conference room and training rooms dedicated to trainings. In the coming year, we have already in the pipeline a series of talks by the Groups’ regional panel of trainers, industry leaders and even healthcare specialists.” |
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